Built into Booking Autopilot. Powered by real booking data.
Booking Autopilot’s integrated Marketing Module connects marketing directly to bookings, payments, and customer activity — so every campaign is informed by what’s actually happening across your network.
No data exports. No disconnected tools. Just accurate, timely communication at scale.
Why Integrated Marketing Matters
When marketing lives outside your booking system, it relies on static lists and guesswork.
Because the Marketing Module is natively integrated with Booking Autopilot, campaigns are automatically informed by:
- Bookings and enrolments
- Payments and transactions
- Centres, terms, and class types
- Real customer behaviour and activity
This results in more relevant messages, less manual effort, and better outcomes.
Built for Franchise Operations
The Marketing Module is designed specifically for multi-location franchise networks.
- HQ can create and control campaigns centrally
- Franchisees operate within clear guardrails
- Approval workflows maintain brand consistency
- Centre-level access ensures correct audience targeting
You get flexibility without losing control.
Campaigns That Work Automatically
The module supports three campaign types, allowing teams to start simple and scale over time.
One-Off Campaigns
For announcements and promotions such as new terms, launches, or seasonal updates.
Repeatable Campaigns
Automatically sent to customers who match defined criteria, such as re-engagement or follow-ups.
Trigger-Based Campaigns
Sent automatically when key events occur in Booking Autopilot:
- Abandoned bookings
- End-of-term reminders
- Registration follow-ups
- Pending payment notifications
These campaigns respond to real behaviour, not assumptions.
Accurate, Dynamic Audience Targeting
Audiences are built using live Booking Autopilot data and update automatically.
Target customers by:
- Centre or franchisee
- Booking and payment history
- Term, class type, or product
- Recent activity or inactivity
- Consent and communication preferences
No manual list maintenance required.
Governance, Built In
The Marketing Module includes:
- Role-based access and permissions
- Campaign approval workflows
- Over-contacting rules to prevent email fatigue
- Centralised templates and brand standards
This ensures marketing remains consistent, compliant, and scalable.
Supporting the Full Customer Journey
From first registration to rebooking, marketing is triggered by real system events:
- Welcome and onboarding
- Booking follow-ups
- End-of-term re-engagement
- Payment-related communication
Each message is timely, relevant, and automated.
